CONGRESS

 

 

 

WEDNESDAY, APRIL 28, 2010

 

PREPAID FORUM

The Potential and Growth of the Prepaid Cards Model in Brazil : Segment Organization, Business Models, International Cases, Results and Challenges

Brazil is prepaid cards leader in Latin America and it generated interest of cards issuers. In this panel, learn and discuss how this model can generate a significant business movement:

  • The options offered currently in the market
  • How to explore this segment for not bank companies
  • Modalities of prepaid
  • Business models
  • International case studies
08h00 Accreditation
08h45

Opening Speech

Chairman:

Antonio Jorge de Castro Bueno

Director of Business Expansion and Customer Relationship

TSYS INTERNATIONAL BRAZIL

09h00

Overview of the Prepaid Market Globally

Chris Reddish

President

Prepaid International Forum

10h00

Overview of the Prepaid Market in Brazil

Boanerges Ramos Freire

President

Grupo Setorial de Pré-Pagos

11h00 Coffee Break
11h30

The Transportation Cards: The Importance of this Segment to the Prepaid Industry in Brazil

Fábio Bernacchi Maia

Financial Manager

EMTU – Empresa Metropolitana de Transportes Urbanos

Jose Carlos N. Martinelli

Director

APB Prodata

12h30 Lunch
14h00

CASE STUDY

Business Models Applied to the Prepaid Cards Market in Brazil : Trends and Perspectives – PIZZA HUT CASE STUDY

Neissan Monadjem

CEO

E-SAFETRANSFER

14h40

Visa Case Study on Prepaid

Felipe Maffei

Products Director

VISA

15h20

Produtos Pré-Pagos com baixo custo de operação para atender mercados com baixa rentabilidade

José Roberto Kracochansky

President

UNIK

16h00

Benefits Cards – The Experience of TICKET on the Prepaid Segment

Gustavo Chicarino

Strategy, Marketing & TR/TA Products Director

ACCOR Services

16h40 Coffee Break and Forum Closure

 

NEW TECHNOLOGIES AND APPLICATIONS IN CARDS FORUM

08h00 Accreditation
08h45

Opening Remarks

Luís Carlos Bento

President

ANEPS

09h00

Smart Card Technology Panel

 

  • Overview on Smart Card Technology
  • Vertical Markets influenced by SC
  • Form factors
  • Benefits
  • Industry Opportunities
  • Overview of SCALA EMV Migration & Market Analysis Study for Mexico & Brazil
  • Key study findings
  • Market Drivers
  • Business value proposition for migration
  • Strategies Used
  • International Mandates

Fernando Mendez

Director, Emerging Products

VISA INC. LAC

Karina Prado Dannias

Sales Director – Payment and New Business

GD BURTI S.A.

Edgar Betts

Associate Director

SMART CARD ALLIANCE LATIN AMERICA (SCALA)

10h30

Trends of Cards with Multiple Technologies Applied to ID Government Programs

  • Market of safe government credentials – trends and growing needs
  • Credentials with multiple technologies – the new generation
  • The advantages of multiapplication credentials
  • Case studies of multiapplication credentials

David Oller

VP of Sales Americas

Lasercard

11h00 Coffee Break
11h30

The Global Mobile Transformation

  • Driven by a new value chain
  • The central role of the U SIM for the benefit of all players
  • Driving the services with s@t
  • Collaborative work needed between all actors for an open world

Didier Serodon

Board Director

SIMalliance

12h00

Caso Real de implementação de mobile payment através de outsourcing: Poste Mobile

Wagner Simão

Senior Manager

ACCENTURE

12h30 Lunch
14h00

Smart Payment Evolution

Amedeu D’Angelo

Board Member

INTELCAV

15h00

Production Control Using RFID and Smart Shelf Technologies

  • How HP benefits from the use of RFID in its operations
  • Productivity: managing your production cycle
  • Business Intelligence

Reinaldo Villar

Ops. Strategy Dev. & RFID Program Manager

HP BRASIL

16h00

Applying Standards and Specifications for Government ID and Mobile Payment Deployments

The members of GlobalPlatform, the leading international association focused on establishing and maintaining specifications for smart card deployments, have banded together to form a Government Task Force (GTF) and a Mobile Task Force (MTF) to address the specific needs of these two critical sectors. GlobalPlatform has carefully considered the evolving role of smart card technology in these sectors and is taking steps to ensure that its freely available specifications continue to offer long term viability, scalability and interoperability. This presentation will address:

  • A brief overview of GlobalPlatform
  • The aims and objectives of the GTF and MTF
  • GlobalPlatform’s role in accelerating the global adoption of standards/specifications in these emerging ecosystems
  • Insight into GlobalPlatform’s collaboration with other technical and business industry associations and government focused bodies
  • Key deliverables for 2010 and how they will impact users of the technology
  • Case study examples

Ramzi Abdine

Diretor de Comunicação de Marketing

GEMALTO

representante

GLOBALPLATFORM

16h30 Coffee Break & Closing

 

Program subjected to changes

 

 

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